Published at: 2025-10-30

Sales Record Overview


1. Definition

Sales Records are information entries created by employees during customer interactions in the service process. They help organizations manage customer information and sales processes, improving sales efficiency and customer satisfaction. Examples include notes from a conversation during Leads verification, feedback recorded during a customer visit, and issue logs created while following up on an Opportunity.

2. Use Cases and Value

  1. Opportunity Tracking: The Sales Records module helps sales reps track Opportunities throughout the full lifecycle—from prospect to close—improving conversion rates.
  2. Business Data Retention: Sales Records capture business data to prevent loss of knowledge when employees change roles or leave, ensuring continuity for subsequent Departments and teams.
  3. Sales Performance Analysis: Organizations can analyze data within the Sales Records module to evaluate sales rep performance and the effectiveness of sales strategies.
  4. Customer Service Documentation: The module documents customer service interactions, helping organizations improve service quality and customer satisfaction.
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