The mini program microsite is based on the WeChat mini program, which is a brand marketing tool for enterprises on WeChat, connecting brands and end users, and converting accounts.
1. One-click authorization, no development required
Marketing staff only need to apply for a new WeChat mini-program on the WeChat public platform to be bound to build an enterprise brand mini-program in E-Marketing, and E-Marketing will release the code of Mini program and iterative update of E-Marketing version capabilities and bug fixes.
2. Drag and drop to quickly build a website, and the content is updated at any time
Provide slides, videos, images (including Gifs), text and other rich content components.
3. Diversified drainage and account acquisition, a variety of marketing methods
- Brand micro-official website: offline conferences, online live, account cases, etc.
- Exhibition micro-site: online booth, electronic brochure, account retention, etc.
- Linked with the official account, the official account is drained in the mini program, the fans of the official account are accumulated, and the public domain traffic is converted into private domain traffic
- Support opening mini programs in scenes outside WeChat such as text messages, which can introduce external traffic and deposit it in the enterprise's WeChat private domain pool
4. Multi-dimensional data analysis to optimize operation strategy
Attachment: Quickly Understand WeChat Mini Program
WeChat Mini Program is a brand-new way to connect users and services. It can be easily obtained and disseminated in WeChat, and has an excellent user experience.
- WeChat mini-programs have more than 400 million daily active users, and users are gradually developing their usage habits;
- Access WeChat ecological traffic, link WeChat ecological content, and diversify account acquisition: WeChat search, WeChat discover, official account custom menu bar, official account tweets card, moments, advertising dialog box push, etc.
