Official Account Marketing Overview

WeChat has become an indispensable part of users' daily life. Compared with traditional advertising and marketing, WeChat has one billion monthly active users, low marketing costs, rich content and easy sharing. More and more companies have created their own WeChat public account platform. The brand operation is carried out on the WeChat side, and how to effectively identify and operate official account fans and turn them into effective sales leads has become the focus of the marketing department.
Marketing staff can access the WeChat service account through the official account marketing of the E-Marketing, carry out promotion and accounts acquisition, attract new accounts and promote activities, accurately push marketing content, track fan behavior, and increase fan conversion rate.
2023-02-14
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